Responsible body within the meaning of data protection laws, in particular the EU General Data Protection Regulation (GDPR), is:
ATG Business AG
Telephone: 071 740 94 80
Based on Article 13 of the Swiss Federal Constitution and the federal data protection provisions (Data Protection Act, DSG), everyone has the right to the protection of their privacy and protection against misuse of their personal data. The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.
In cooperation with our hosting providers, we strive to protect the databases as well as possible from unauthorized access, loss, misuse or falsification.
We would like to point out that data transmission over the Internet (e.g. when communicating by e-mail) can have security gaps. A complete protection of the data against access by third parties is not possible.
By using this website, you consent to the collection, processing and use of data as described below. In principle, this website can be visited without registration. In doing so, data such as pages called up or the name of the file called up, date and time are stored on the server for statistical purposes without this data being directly related to your person. Personal data, in particular name, address or email address, are collected on a voluntary basis as far as possible. The data will not be passed on to third parties without your consent.
Processing of personal data
Personal data is all information that relates to a specific or identifiable person. A data subject is a person about whom personal data is processed. Processing includes all handling of personal data, regardless of the means and procedures used, in particular the storage, disclosure, procurement, deletion, storage, modification, destruction and use of personal data.
We process personal data in accordance with Swiss data protection law. In addition, we process - to the extent and insofar as the EU GDPR is applicable - personal data in accordance with the following legal bases in connection with Art. 6 Para. 1 GDPR:
We process personal data for the duration that is necessary for the respective purpose or purposes. In the case of longer storage obligations due to legal and other obligations to which we are subject, we limit the processing accordingly.
Data protection declaration for SSL / TLS encryption
This website uses SSL / TLS encryption for security reasons and to protect the transmission of confidential content, such as the inquiries that you send to us as the website operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http: //” to “https: //” and by the lock symbol in your browser line.
If the SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.
Data protection declaration for server log files
The provider of this website automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
These data cannot be assigned to specific persons. This data will not be merged with other data sources. We reserve the right to check this data retrospectively if we become aware of specific indications of illegal use.
Third party services
This website uses Google Maps for embedding maps, Google Invisible reCAPTCHA for protection against bots and spam and YouTube for embedding videos.
Google is committed to ensuring adequate data protection in accordance with the American-European and American-Swiss Privacy Shields.
If you send us inquiries using the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in the event of follow-up questions. We do not pass on this data without your consent.
Data protection declaration for newsletter data
If you would like to receive the newsletter offered on this website, we need an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter . Further data is not collected. We use this data exclusively for sending the requested information and do not pass it on to third parties.
You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time, for example via the "Unsubscribe" link in the newsletter.
Data protection declaration for the comment function on this website
For the comment function on this website, in addition to your comment, information on the time the comment was created, your e-mail address and, if you do not post anonymously, the username you have chosen will be saved.
Storage of the IP address
Our comment function saves the IP addresses of the users who write comments. Since we do not check comments on our site before they are activated, we need this data in order to be able to proceed against the author in the event of legal violations such as insults or propaganda.
Subscribe to comments
As a user of the site, you can subscribe to comments after registering. You will receive a confirmation email to check that you are the owner of the email address provided. You can unsubscribe from this function at any time via a link in the info mails.
Data protection declaration for the right to information, deletion, blocking
You have the right to free information about your stored personal data, their origin and recipient and the purpose of the data processing as well as the right to correct, block or delete this data at any time. You can contact us at any time at the address given in the legal notice if you have any further questions on the subject of personal data.
For the provision of chargeable services, we ask for additional data, such as payment details to process your order or To be able to carry out your order. We store this data in our systems until the statutory retention periods have expired.
Use of Google Maps
This website uses Google Maps API to visually display geographic information. When using Google Maps, Google also collects, processes and uses data about the use of the map functions by visitors. You can find more information about data processing by Google the Google data protection information remove. There you can also change your personal data protection settings in the data protection center.
Detailed instructions for managing your own data in connection with Google products You will find here.
This website uses Google conversion tracking. If you have reached our website via an advertisement placed by Google, Google Adwords will set a cookie on your computer. The conversion tracking cookie is set when a user clicks on an ad placed by Google. These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages on our website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Every Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked via the websites of AdWords customers. The information obtained using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. The customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.
If you do not want to participate in the tracking, you can refuse the setting of a cookie required for this - for example via a browser setting that generally deactivates the automatic setting of cookies or set your browser to block cookies from the “googleleadservices.com” domain.
Please note that you must not delete the opt-out cookies as long as you do not want measurement data to be recorded. If you have deleted all of your cookies in your browser, you must set the respective opt-out cookie again.
Use of Google reCAPTCHA
This website uses the reCAPTCHA service from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”). The purpose of the query is to distinguish whether the input is made by a person or by automated, machine processing. The query includes the sending of the IP address and any other data required by Google for the reCAPTCHA service to Google. For this purpose, your input will be transmitted to Google and used there. However, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will only be transmitted to a Google server in the USA and shortened there in exceptional cases. On behalf of the operator of this website, Google will use this information to evaluate your use of this service. The IP address transmitted by your browser as part of reCaptcha will not be merged with other Google data. Your data may also be transmitted to the USA. There is an adequacy decision by the European Commission, the "Privacy Shield", for data transfers to the USA. Google participates in the "Privacy Shield" and has submitted to the requirements. By clicking on the query, you consent to the processing of your data. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the time of revocation.
You can find more information about Google reCAPTCHA and the associated data protection declaration at: https://www.google.com/privacy/ads/
Data protection declaration for Google Analytics
Data protection declaration for Google AdSense
This website uses Google AdSense, a service for integrating advertisements from Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. GoogleAdSense uses so-called "cookies", text files that are stored on your computer and that enable an analysis of the use of the website. Google AdSense also uses so-called web beacons (invisible graphics). These web beacons can be used to evaluate information such as visitor traffic on these pages. The information generated by cookies and web beacons about the use of this website (including your IP address) and the delivery of advertising formats are transmitted to and stored by Google on servers in the United States. This information can be passed on by Google to contractual partners of Google. However, Google will not merge your IP address with other data stored about you. You can prevent the installation of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. By using this website, you declare that you consent to the processing of the data collected about you by Google in the manner described above and for the purpose set out above.
Google Tag Manager
Google Tag Manager is a solution with which we can manage so-called website tags via an interface and thus, for example, integrate Google Analytics and other Google marketing services into our online offer. The Tag Manager itself, which implements the tags, does not process any personal data of the users. With regard to the processing of users' personal data, reference is made to the following information on Google services. Usage guidelines: https://www.google.com/intl/de/tagmanager/use-policy.html.
This website uses functions from Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. When you visit our pages with Facebook plug-ins, a connection is established between your browser and the Facebook servers. In doing so, data is already being transferred to Facebook. If you have a Facebook account, this data can be linked to it. If you do not want this data to be assigned to your Facebook account, please log out of Facebook before visiting our page. Interactions, in particular the use of a comment function or clicking a “Like” or “Share” button, are also passed on to Facebook. Find out more at https://de-de.facebook.com/about/privacy.
Data protection declaration for Instagram
Functions of the Instagram service are integrated on our website. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. If you are logged into your Instagram account, you can link the contents of our pages to your Instagram profile by clicking the Instagram button. This enables Instagram to assign your visit to our website to your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the data transmitted or its use by Instagram.
This website uses functions of the LinkedIn network. The provider is the LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Each time you visit one of our pages that contains LinkedIn functions, a connection to the LinkedIn servers is established. LinkedIn is informed that you have visited our website with your IP address. If you click the LinkedIn “Recommend” button and are logged into your LinkedIn account, LinkedIn is able to assign your visit to our website to you and your user account. We would like to point out that, as the provider of the website, we have no knowledge of the content of the data transmitted or its use by LinkedIn.
On this website we use social plugins from the social network Pinterest, which is operated by Pinterest Inc., 808 Brannan Street San Francisco, CA 94103-490, USA (“Pinterest”). When you call up a page that contains such a plugin, your browser establishes a direct connection to the Pinterest servers. The plugin transmits log data to the Pinterest server in the USA. These log data may contain your IP address, the address of the websites visited, which also contain Pinterest functions, the type and settings of the browser, the date and time of the request, your use of Pinterest and cookies.
Further information on the purpose, scope and further processing and use of the data by Pinterest as well as your related rights and options for protecting your privacy can be found in Pinterest's data protection information: https://about.pinterest.com/de/privacy-policy
Newsletter - Mailchimp
The newsletter is sent via the mailing service provider 'MailChimp', a newsletter delivery platform of the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. You can read the data protection regulations of the shipping service provider here see. The Rocket Science Group LLC d / b / a MailChimp is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with the European level of data protection (PrivacyShield). The shipping service provider is used on the basis of our legitimate interests in accordance with Article 6 (1) (f) GDPR and an order processing contract in accordance with Article 28 (3) sentence 1 GDPR.
The shipping service provider can use the recipient's data in pseudonymous form, ie without assignment to a user, to optimize or improve its own services, e.g. to technically optimize the shipping and presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them itself or to pass the data on to third parties.
Data protection declaration for YouTube
This website uses plugins from YouTube, operated by Google. The operator of the website is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you visit one of our pages equipped with a YouTube plug-in, a connection to the YouTube servers will be established. The YouTube server is informed which of our pages you have visited.
If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.
Further information on the handling of user data can be found in YouTube's data protection declaration at: https://www.google.de/intl/de/policies/privacy
Order processing in the online shop with a customer account
We process the data of our customers in accordance with the data protection regulations of the federal government (Data Protection Act, DSG) and the EU-DSGVO, as part of the order processes in our online shop, to enable them to select and order the selected products and services, as well as their payment and delivery , or to enable execution.
The processed data includes master data (inventory data), communication data, contract data, payment data and the persons affected by the processing include our customers, interested parties and other business partners. The processing takes place for the purpose of providing contractual services in the context of the operation of an online shop, billing, delivery and customer services. We use session cookies, e.g. for storing the contents of the shopping cart, and permanent cookies, e.g. for storing the login status.
The processing takes place on the basis of Art. 6 Paragraph 1 lit. b (execution of order processes) and c (legally required archiving) GDPR. The information marked as necessary is required for the establishment and fulfillment of the contract. We only disclose the data to third parties within the framework of delivery, payment or within the framework of legal permits and obligations. The data will only be processed in third countries if this is necessary to fulfill the contract (e.g. at the customer's request for delivery or payment).
Users can optionally create a user account in which they can see their orders in particular. As part of the registration, the required mandatory information is communicated to the users. The user accounts are not public and cannot be indexed by search engines such as Google. If users have terminated their user account, their data will be deleted with regard to the user account, subject to their retention is necessary for commercial or tax reasons in accordance with Art. 6 Para. 1 lit. c GDPR. Information in the customer account remains until it is deleted with subsequent archiving in the event of a legal obligation. It is up to the users to save their data in the event of termination before the end of the contract.
As part of the registration and renewed logins as well as the use of our online services, we save the IP address and the time of the respective user action. The storage takes place on the basis of our legitimate interests, as well as the users in protection against misuse and other unauthorized use. This data is generally not passed on to third parties unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with Article 6 (1) (c) GDPR.
The deletion takes place after the expiry of statutory warranty and comparable obligations, the need to store the data is checked at irregular intervals. In the case of the statutory archiving obligations, the deletion takes place after their expiry.
Notice regarding data transfers to the USA (United States of America)
For the sake of completeness, we would like to point out that for users based in Switzerland there are monitoring measures by US authorities, which generally enable the storage of all personal data from Switzerland - which has been transmitted to the USA.
This is done without differentiation, limitation or exception based on the objectives pursued and without any objective criterion that makes it possible to limit the US authorities' access to the data and their subsequent use to very specific, strictly limited purposes related to access to be able to justify this data and any interventions associated with its use. We would also like to point out that there are no legal remedies in the USA for data subjects from Switzerland that would allow them to gain access to the data concerning them and to obtain their correction or deletion. There is no effective legal protection against general access rights of US authorities. We explicitly draw the data subject's attention to this legal and factual situation in order to make an appropriately informed decision to consent to the use of his data.
We would like to point out to users residing in a member state of the EU that, from the perspective of the European Union, the USA does not have an adequate level of data protection.
The copyright and all other rights to content, images, photos or other files on the website belong exclusively to the operator of this website or the specifically named rights holders. The written consent of the copyright holder must be obtained in advance for the reproduction of all files.
Whoever commits a copyright infringement without the consent of the respective rights holder can make himself liable to prosecution and possibly liable for damages.
All information on this website has been carefully checked. We strive to provide our information offering up-to-date, correct and complete. Nevertheless, the occurrence of errors cannot be completely ruled out, which means that we cannot guarantee the completeness, correctness and topicality of information, including journalistic and editorial information. Liability claims from material or immaterial damage caused by the use of the information offered are excluded, unless it can be proven that there was willful intent or gross negligence.
The publisher can change or delete texts at his own discretion and without notice and is not obliged to update the content of this website. Use of or access to this website is at the visitor's own risk. The publisher, its clients or partners are not responsible for damage, such as direct, indirect, accidental, specifically to be determined in advance or consequential damage, which allegedly resulted from visiting this website and consequently assume no liability for this.
The publisher also assumes no responsibility or liability for the content and availability of third-party websites that can be accessed via external links on this website. The operators of the linked pages are solely responsible for their content. The publisher thus expressly distances itself from all third-party content that may be relevant under criminal or liability law or that is contrary to common decency.
We can adapt this data protection declaration at any time without prior notice. The current version published on our website applies. Insofar as the data protection declaration is part of an agreement with you, we will inform you of the change in the event of an update by e-mail or in another suitable manner.
Questions to the data protection officer
If you have any questions about data protection, please send us an email or contact the person responsible for data protection in our organization listed at the beginning of the data protection declaration.
Heerbrugg, September 1st, 2023
Source: Swiss lawyer